We Design Logos, Brochures, Direct Mail Postcards, Trade Show Signage, Billboards & More
Design is a creative process; it is an investment in innovative thinking, positioning, branding and communication that creates value for businesses in terms of competitive advantage, customer trust and loyalty, and market share.
Imagination Factory has served Grand Rapids area businesses with creative graphic design since its inception in 1985, even before it emerged as a web development firm. Today, graphic design and illustration remain a core capability of ours for multiple mediums – including print, large format signage, and specialty packaging work. Some local agencies charge tens-of-thousands of dollars to arrive at simple logos through a complex process of stakeholder review. Other independent graphic artists or freelancers can produce work really fast — but it shows. With Imagination Factory, you get the best balance between both extremes: well conceived, high-end design with judicious budgets to suit your scope.
While we don’t believe great design comes fast or easy, we do believe that each project has to rationalize the investment to optimize returns to your business. Many of our website clients have come to use Imagination Factory for all their print, collateral, and signage design as well. We’re well positioned to leverage our knowledge of your customer base and brand identity to cost-effectively design marketing materials. Often clients can save up to 30-40% of a design budget because we already have access to assets on which to build.
Here are just a few examples of the types of design work we’re experienced with:
- Signage – exterior and interior
- Promotional Banners
- Promotional Items (we will work with your preferred vendor OR refer you to one for production)
- Vehicle Wraps
- Direct Mail/EDM pieces
- Sales Brochures
- Sales Folders with inserts
- Product Displays
- Product Packaging
- Sell Sheets
Need help communicating your company’s value add or story? Talk to us for design solutions.