(616) 356-2545 15 Ionia Ave. SW, Suite 220 - Grand Rapids, MI 49503

Site Launch: Micro Visions

May 30th, 2014 by Ted Bailey

MicrovisionsFor over 20 years Micro Visions has been providing IT managed services in Grand Rapids and throughout West Michigan. Their IT consulting experts always look out for your best interests and will translate all “tech speak” into business language you can understand.

So, when MVI went looking for someone to revamp their web presence, they wanted someone with similar experience levels (IFI has been designing websites since 1995), understood their business (IFI not only designs, but maintains its own rack of servers), and could talk to them in ‘tech’ and business languages.

When they found the Imagination Factory, they stopped looking and even started recommending us to some of their clients.

Visit Micro Visions mobile responsive site.

Site Launch: Lux-Evo

May 27th, 2014 by Ted Bailey

Lux-EvoA Michigan-based LED Lighting company that routinely delivers 85% energy savings on projects of any scale across the U.S. had a need to re-design their website into something mobile responsive, better looking, easier to use AND easier for them to maintain before the next tradeshow (Lightfair International in Vegas).

Just like their LED lighting, they came to the Imagination Factory for some bright ideas of how to revamp their existing material as well as organize some of their new product offerings in time for the show.

Visit Lux-Evo

Site Launch: Team OAM Now

May 2nd, 2014 by Ted Bailey

IFIblog_OAM_smMichigan’s Premier Multisport Team, Team OAM NOW, is comprised of athletes competing in cycling, triathlon, running and Nordic skiing throughout the calendar year, with additional objectives to create a healthier community and develop young athletes in sports that are not typically available in the school system.

For 2014, Athletic Mentors has teamed up with OAM NOW, a provider of Urgent Orthopedic Care and supported by the OAM Sports Medicine Institute, both operated by Orthopedic Associates of Michigan, to bring its message to the community.

When it came time to develop the team site, Team OAM Now came to the geeks at the Imagination Factory, who had helped Athletic Mentors develop its brand identity as well as its own coaching and training-focused site.

Visit Team OAM Now Visit Athletic Mentors

Site Launch: Katie-K

April 25th, 2014 by Ted Bailey

Katie-KNo one understands the mechanics of getting a house ready to sell better than successful realtor, Katie Karczewski. From sprucing up the outside for ‘curb appeal’ to new paint and polishing of the inside for better presentation, Katie realized that she needed to freshen-up her website. Although it had been working well for her for some time, she knew that it would benefit from a new look and some structural changes to make it even more mobile device friendly.

Katie also know where to go to find the web folks that understood responsive mobile design and search visibility. She came to the Imagination Factory.

Visit Katie-K

Site Launch: Southeast Technical

April 2nd, 2014 by Ted Bailey

IFIblog_SET_smSoutheast Technical, in South Carolina, specializes in the Process and Fabrication industries. Mechanical, Electrical, Industrial & Chemical Engineers. Positions range from Process Engineers to Plant Managers and Chemists to Scientists.

Southeast Technical has a proven track record in matching the client company’s needs with the needs of the candidate. Their philosophy is to make sure the candidate and the family’s needs are compatible with that of the company’s culture and location.

In looking to have their website developed, they came to Michigan and the Imagination Factory. Our proven track record of working with other personnel recruiters across the country and a philosophy of ensuring that our clients’ website tell their story in the best way possible, made us a good fit.

Visit Southeast Technical Recruiters

Site Launch: TreeOps 360

January 17th, 2014 by Ted Bailey

TreeOps 360Just in time for the Huntin’ Time Expo in Grand Rapids, MI, these two inventors and StartGarden seed fund recipients were finally able to take the wraps off their website AND their innovative product for bow hunters and bird watchers.

TreeOps 360, by ArborCon, is simply the most unique and advantageous product to enter the outdoors market in years. The TreeOps 360 provides you the amazing ability to silently pivot 210 degrees around the tree and be able to rotate, while seated, to shoot the trees’ entire 360 degree perimeter.

To bring their story and product to light, they sought out the Imagination Factory. We delivered this mobile responsive, simple ecommerce site for the bow hunter to pre-order their revolutionary tree-stand.

Visit TreeOps 360 and get yours!

Site Launch: Scott Corder Productions

January 10th, 2014 by Ted Bailey

IFIblog_scorderAward Winning West Michigan Video and Event Producer, Scott Corder, has the distinction of being the first IFI site to launch in 2014.

For almost 30 years, Corder has been helping successful organizations identify, articulate and deliver their messages and stories through effective, well-designed, captivating productions.

When it came time for him to deliver his message via the web, Scott came to another seasoned and proven marketing communications veteran, the Imagination Factory.

The result is this clean, mobile responsive, content managed site of which his clients are already providing him favourable feedback.

Visit Scott Corder Productions

Site Launch: CTMAX

December 31st, 2013 by Ted Bailey


Long-time client, CTMAX, has developed a split personality! Since we put up their original site in 1996, we’ve revamped their we presence several times, the last was in 2009/2010… BEFORE the onslaught of the mobile devices that have found their way into our pockets and purses.

Since Connecticut Maxillofacial Surgeons (aka CTMAX) started their practice (you’d think they wouldn’t still be ‘practicing’), they have continually improved and expanded their services and geographical reach. A few years back they launched a separate learning center to provide a place of continuing education for colleagues. Earlier this year, CTMAX, began to apply their expansive knowledge of facial aesthetics in the areas of non-surgical facial aesthetic enhancement… and the Facial Aesthetic Center for Enhancement (CTMAX FACE) was launched.

The problem was the primary practice was that of oral surgery and caters to a bit more toward the referring doctor and their patients; the learning center is really aimed at area doctors interested in increasing their industry knowledge; and FACE is more consumer-related.

The solution was NOT to try to make one site do it all, but to actually split the former site into three inter-related but separate sites… And, of course, make them mobile responsive and search optimized.


Site Lauch: Home Life Interiors

November 30th, 2013 by Ted Bailey

IFIblog_HLIHome Life Interiors’ goal in designing the interior of your home is to create a setting where each person entering the home environment will feel a sense of welcome and rest. They believe that a home should express the dreams and vision of the owner, not the designer.

We agree, especially as it relates to an organization’s web presence. A few months ago, Home Life’s makeover began w/ a new branding program. Now was the time to completely overhaul their site, time for the Imagination Factory to give them a new look that reflected their approach to interior design, the quality of their solutions and embraced the many mobile devices that were now in use by their clientele. And, oh yeah, make it search friendly.

Visit Home Life Interiors

Site Launch: Candida Support

September 26th, 2013 by Ted Bailey

IFIblog_candidaImagine what it would be like to wake up every morning bursting with energy, To have your mind crystal clear, your digestion vital and strong, Your whole being vibrant with health and excited to begin the new day!

The owners of this site were ready for a site facelift; to make the plunge into mobile responsiveness; to enhance the visitor’s experience at the site – so they asked the Imagination Factory to help re-imagine the site. The site is loaded w/ useful information, ecommerce and even a visitor survey.

Visit Candida Support

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