Many of America’s greatest innovations began with the big question, “What if…?” and the solutions were even bigger. Virtually every business, large and small started with the question, “What if…?” Often one ‘what if’ leads to other ‘what ifs’.
Let’s assume that your initial ‘what if’ led you to start a business, but your current ‘what if’ has you on the fence about the need for a website. Let me save you some time – you need one. A good one. Professionally designed to catch leads, increase sales, tell your story, differentiate you from the others – regardless of your industry. Want to know why?
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Like all of us, our pets, our cars & homes, websites age – some better than others. A website may become outdated, non-functional or you may have new needs/goals. Web technologies evolve, coding languages change, and site visitors expectations will increase as they become more sophisticated. Web design is a cyclic and regular process as companies change, new technologies develop and new fashions come along.
On a sad note, funeral services were held earlier this week for a friend who was a psychic contortionist, but it was OK because she had said she saw her own end.
Is your web site Historical or Hysterical?
Some time ago I met a sales coach at a networking event and during our conversation, I asked what constituted the bulk of the requests they receive. She indicated that they get more requests for workshops on how to close more business than any other topic.
While most of us hate making COLD CALLS ourselves, we allow our websites to do it with abandon.
So… How DIFFERENT are you? Not how ODD or STRANGE are you, but how DO YOU DIFFER from your competitors? 
I might be biased, but it’s hard to imagine a reason for any company of any size not to have a website.
A Harvard University study determined that 95% of decision-making is subconscious and usually not logical. Neuroscientists know that certain chemicals (neurotransmitters) in our brains are responsible for those reward-motivation / fight-or-flight decisions.